New York, NY
“We generated a bunch of signups for the platform - it was a great experience!”
Background
CTO Connection is an invite-only community where senior engineering leaders connect, share knowledge, and learn from their peers. Founded to foster meaningful relationships and professional growth, CTO Connection needed a way to expand its member base and increase platform signups through targeted outreach.
The Problem
As a solopreneur, the founder faced bandwidth constraints and lacked internal resources to manage outbound email campaigns effectively. The challenge was to find a partner who could take full ownership of the email outreach process to generate signups and grow the community without requiring constant oversight.
How SeeResponse Helped
SeeResponse stepped in as a fractional CMO, managing the entire email outreach campaign from start to finish. Working closely with the founder, the SeeResponse team handled list building, campaign design, execution, and response management. Their hands-off approach allowed the founder to focus on other priorities while ensuring steady growth in community engagement.
The results were impressive:
- Multiple signups generated for the CTO Connection platform
- Smooth collaboration and efficient workflow
- A seamless, hands-off experience praised by the client
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