What is Mobile Optimization?
Mobile optimization means designing and formatting your website so that it‚Äôs easy to read and navigate from a mobile device. This can be done by either creating a separate mobile website or incorporating responsive design in the initial site layout. Google’s algorithm now rewards mobile-friendly websites, so if your site isn’t fully optimized for mobile devices, you will likely see a hit to your ranking on mobile searches.
Example
An online retailer optimizes their website for mobile by using a responsive design that adjusts to different screen sizes, ensuring fast loading speeds, simplifying navigation for touchscreens, and optimizing content for easy viewing and interaction on small screens.