Data Security Policy

Data protection policy – Context and overview

Key details

  • Policy prepared by: SeeResponse Technologies Pvt. Ltd.
  • The policy became operational on May 10, 2022
  • Next review date: May 10, 2025

Introduction

SeeResponse Technologies Pvt. Ltd needs to gather and use certain information about individuals.

These can include customers, suppliers, business contacts, employees, and other people with whom the organization has a relationship or may need to contact.

This policy describes how this personal data must be collected, handled, and stored to meet the company’s data protection standards — and to comply with the law.

Why this policy exists

This data protection policy ensures SeeResponse Technologies Pvt. Ltd.:

  • Complies with data protection law and follows good practice
  • Protects the rights of staff, customers, and partners
  • Is open about how it stores and processes individuals’ data
  • Protects itself from the risks of a data breach

These rules apply regardless of whether data is stored electronically, on paper, or in other materials.

Personal information must be collected and used fairly, stored safely, and not disclosed unlawfully to comply with the law.

Eight important principles underpin our policy. These say that personal data must:

  1. Be processed fairly and lawfully
  2. Be obtained only for specific, lawful purposes
  3. Be adequate, relevant, and not excessive
  4. Be accurate and kept up to date
  5. Not be held for any longer than necessary
  6. Processed in accordance with the rights of data subjects
  7. Be protected in appropriate ways

People, risks, and responsibilities

Policy scope

This policy applies to:

  • All offices of SeeResponse Technologies Pvt. Ltd.
  • All staff and volunteers of SeeResponse Technologies Pvt. Ltd.
  • All contractors, suppliers, and other people working on behalf of SeeResponse Technologies Pvt. Ltd.
  • It applies to all data that the company holds relating to identifiable individuals. This can include:
  1. Names of individuals
  2. Postal addresses
  3. Email addresses
  4. Telephone numbers
  5. Any other information relating to individuals

Data protection risks

This policy helps to protect SeeResponse Technologies Pvt. Ltd from some genuine data security risks, including:

  • Breaches of confidentiality. For instance, information is being given out inappropriately.
  • Failing to offer choice. For instance, all individuals should be free to choose how the company uses data relating to them.
  • Reputational damage. For instance, the company could suffer if hackers successfully gained access to sensitive data.

Responsibilities

Everyone who works for or with SeeResponse Technologies Pvt. Ltd is responsible for ensuring data is collected, stored, and handled appropriately.

Each team that handles personal data must ensure that it is handled and processed according to this policy and data protection principles.

    • Keeping the board updated about data protection responsibilities, risks, and issues.
    • Reviewing all data protection procedures and related policies in line with an agreed schedule.
    • Arranging data protection training and advice for the people covered by this policy.
    • Handling data protection questions from staff and anyone else covered by this policy.
    • Dealing with requests from individuals to see the data [company name] holds about them (also called ‘subject access requests’).
    • Checking and approving any contracts or agreements with third parties that may handle the company’s sensitive data.
    • Ensuring all systems, services, and equipment used for storing data meet acceptable security standards.
    • Performing regular checks and scans to ensure security hardware and software functions correctly.
    • Evaluating any third-party services the company is considering using to store or process data. For instance, cloud computing services.

General staff guidelines

  • The only people able to access data covered by this policy should be those who need it for their work.
  • Data should not be shared informally. When access to confidential information is required, employees can request it from their line managers.
  • SeeResponse Technologies Pvt. Ltd will provide training to all employees to help them understand their responsibilities when handling data.
  • Employees should keep all data secure by taking sensible precautions and following the guidelines below.
  • In particular, strong passwords must be used, and they should never be shared.
  • Personal data should not be disclosed to unauthorized people, either within the company or externally.
  • Data should be regularly reviewed and updated if it is found to be out of date. If no longer required, it should be deleted and disposed of.
  • Employees should request help from their line manager or the data protection officer if they are unsure about any aspect of data protection.

Data storage

These rules describe how and where data should be safely stored.

When data is stored on paper, it should be kept secure where unauthorized people cannot see it.

These guidelines also apply to data that is usually stored electronically but has been printed out for some reason:

  • When not required, the paper or files should be kept in a locked drawer or filing cabinet.
  • Employees should make sure paper and printouts are not left where unauthorized people could see them, like on a printer.
  • Data printouts should be shredded and disposed of securely when no longer required.

When data is stored electronically, it must be protected from unauthorized access, accidental deletion, and malicious hacking attempts:

  • Data should be protected by strong passwords that are changed regularly and never shared between employees.
  • If data is stored on removable media (like a CD or DVD), these should be kept locked away securely when not being used.
  • Data should only be stored on designated drives and servers, and should only be uploaded to approved cloud computing services.
  • Servers containing personal data should be sited in a secure location, away from general office space.
  • Data should be backed up frequently. Those backups should be tested regularly, in line with the company’s standard backup procedures.
  • Data should never be saved directly to laptops or other mobile devices like tablets or smartphones.
  • All servers and computers containing data should be protected by approved security software and a firewall.

Data use

Personal data is of no value to SeeResponse Technologies Pvt. Ltd unless the business can make use of it. However, it is when personal data is accessed and used that it can be at the greatest risk of loss, corruption, or theft:

  • When working with personal data, employees should ensure the screens of their computers are always locked when left unattended.
  • Personal data should not be shared informally. In particular, it should never be sent by email, as this form of communication is not secure.
  • Employees should not save copies of personal data to their own computers. Always access and update the central copy of any data.

Data accuracy

The law requires SeeResponse Technologies Pvt. Ltd to take reasonable steps to ensure data is kept accurate and up to date.

The more important it is that the personal data is accurate, the greater the effort SeeResponse Technologies Pvt. Ltd should put into ensuring its accuracy.

It is the responsibility of all employees who work with data to take reasonable steps to ensure it is kept as accurate and up to date as possible.

  • Data will be held in as few places as necessary. Staff should not create any unnecessary additional data sets.
  • Staff should take every opportunity to ensure data is updated, for instance, by confirming a customer’s details when they call.
  • SeeResponse Technologies Pvt. Ltd will make it easy for data subjects to update the information SeeResponse Technologies Pvt. Ltd holds about them. For instance, via the company website.
  • Data should be updated as inaccuracies are discovered. For instance, if a customer can no longer be reached on their stored telephone number, it should be removed from the database.
  • It is the marketing manager’s responsibility to ensure marketing databases are checked against industry suppression files every six months.

Subject access requests

All individuals are the subject of personal data held by SeeResponse Technologies Pvt. Ltd is entitled to:

  • Ask what information the company holds about them and why.
  • Ask how to gain access to it.
  • Be informed on how to keep it up to date.
  • Be informed how the company is meeting its data protection obligations.

If an individual contacts the company requesting this information, this is called a subject access request.

The data controller will always verify the identity of anyone making a subject access request before handing over any information.

Providing information

SeeResponse Technologies Pvt. Ltd aims to ensure that individuals are aware that their data is being processed and that they understand.

To these ends, the company has a privacy statement setting out how the company uses data relating to individuals.

FAQs

Frequently Asked Questions

Sales and marketing. What a mouthful. Just hearing those two words can make some people’s eyes glaze over. But don’t worry, we’re here to help and answer some of the most frequently asked questions about sales and marketing. Every definition you need to know, from the basics to the more complex topics. And we won’t just give you plain definitions – we’ll also provide elaborate answers to your questions.

So whether you’re a salesperson, a marketer, or a growth expert, who is new to the game or you’re simply looking to refresh your memory, read on for everything you need to know about sales and marketing!

  • What is B2B Marketing? icon
    • B2B marketing is the process of targeting and promoting products or services to businesses, with the goal of helping them grow. It’s a great way to grow your business because businesses are always looking for new ways to improve their products or services.

      It involves creating marketing content and strategies that are geared specifically towards businesses, as opposed to individual consumers. There are a lot of different ways to go about B2B marketing, so it’s important to find the approach that works best for you and your business. You can target other businesses through advertisements, or you can reach out to them directly and offer them your products or services.

      Either way, it’s important to make sure that you’re offering something of value if you want to be successful in B2B marketing.

      The ultimate goal of B2B marketing is to help companies grow and become more successful. By understanding the needs of businesses and providing them with valuable content and resources, B2B marketers can play a huge role in helping businesses reach their goals.

  • What is B2B Marketing Agency? icon
    • A B2B marketing agency is a company that helps businesses promote and sell their products to other businesses.

      The services that a B2B marketing agency typically offers include market research, brand development, product promotion, lead generation, and sales support. They work with both large and small businesses to help them reach their target markets and achieve their marketing goals.

      If you’re looking for help promoting and selling your products to other businesses, then a B2B marketing agency is a great option. They have the experience and expertise necessary to help you succeed in the competitive B2B marketplace.

  • How to hire a B2B Marketing Agency? icon
    • When looking for a B2B marketing agency, it’s important to find one that can help you grow your business.

      First, you should ask the agency how they plan to help you achieve your business goals. Then, you should ask to see case studies or examples of their work with other businesses in your industry.

      Finally, be sure to ask the agency about their experience and expertise in B2B marketing. They should be able to tell you about all of the different channels they use to reach B2B customers, such as email marketing, social media, and content marketing.

  • Why is marketing automation important? icon
    • Marketing automation is crucial for businesses as it eliminates repetitive tasks and creates a more personalized customer experience. Automating repetitive processes saves time and enables marketers to focus on strategic activities. Additionally, automation provides valuable data insights, allowing for informed decision-making and optimized campaign performance. Overall, marketing automation enhances efficiency, drives results, and improves ROI.

  • What are the four pillars of B2B marketing? icon
    • The four pillars of B2B marketing are insight, strategy, creativity, and metrics.

      • Insight: Insight enables businesses to tailor the messaging and approach to resonate with the specific needs and preferences of the audience.
      • Strategy: A well-defined strategy is essential for guiding the direction of a B2B marketing campaign. It involves setting clear objectives, identifying the most effective channels and tactics, and outlining the steps needed to achieve desired outcomes.
      • Creative: Whether it’s through compelling visuals, engaging content, or innovative campaigns, creative execution helps to convey our message effectively and leave a lasting impression on our audience.
      • Metrics: Measurement and analysis are vital for evaluating the success of a B2B marketing campaign and optimizing future efforts. By tracking key metrics such as lead generation, conversion rates, ROI, and customer acquisition cost, we gain valuable insights into what’s working and where adjustments are needed to maximize results.
  • What is the rule of 7 in B2B marketing? icon
    • B2B Marketing is a dynamic field, constantly evolving, but there are still some timeless rules that always remain relevant, and one of them is the marketing rule of 7. It was quoted by Jonathan Hedger and is still relevant for B2B businesses today.

      It simply states that it takes around seven exposures with a prospect to secure a sale in B2B. The rule of seven encourages repeated interactions with prospects. It emphasizes the importance of constantly exposing your brand in front of your prospects.

  • What platform is best for B2B marketing? icon
    • SeeResponse is the best one-stop shop for all you B2B marketing needs. We help you build the right B2B strategy, break it into specific tactics to execute,  setup you up on channels where you’d get most traction, and arm you with modern sales & marketing tech stack.

Featured On